The Global Home of Coil Winding

5 minutes with Ales Bertuzzi

22 Apr 2025 | Articles

Ales, Transformer Process Consultant and CWIEME Board Member shares his thoughts on the future of electrical engineering.

What initially interested you in the electrical engineering/coil winding industry? 

From a young age, I was fascinated by the invisible forces powering lamps and motors. That curiosity led me to study electrical engineering, even though most job opportunities at the time were in mechanics. 


Can you give me a brief history of your work in the industry? 

I got an early start working at the family business during school holidays, in a workshop that built custom machines for transformer production. I began by wiring machines, writing basic user interface programs and helping with installations. Later, I transitioned into the office, where I’ve worked in both technical roles and sales — the area I still focus on today. 

Working in a small business allowed me to wear many hats, giving me a broad understanding of the field and the chance to travel extensively. 


What made you want to become a CWIEME advisory board member? 

CWIEME was one of the first international exhibitions I attended after deciding to grow my company’s presence abroad. I still remember my first time in East Berlin about 25 years ago — the city was under massive reconstruction, and the exhibition was quite small, maybe just two halls. But it was a success for us, and we’ve grown alongside the event ever since. 

Today, it remains one of the most international events in the industry. 


What are you most looking forward to seeing at this year's event? 

Now that the market is mature and most customers are well known, what I value most is the opportunity to meet many customers, partners, and colleagues — many of whom have become friends over the years. 

In an increasingly digital world, personal relationships still matter. That’s why I’m especially looking forward to the networking opportunities at CWIEME

Of course, innovation is another highlight. I’m excited both to showcase our company’s developments and to discover new technologies from others in the field. 


What technology do you think is going to have the biggest impact over the next ten years? 

I’m particularly enthusiastic about green and renewable technologies, along with the rise of e-mobility. 

There’s a clear shift away from traditional practices in the oil and gas industry, and after decades of recognizing the need for change, we’re finally seeing real progress. Battery technology and green energy production are advancing rapidly. 

As e-mobility and public transportation continue to expand, energy infrastructure will need to keep pace. Renewable energy — from various sources — will be essential, and I believe small-scale nuclear reactors also have a role to play. Looking ahead, nuclear fusion holds incredible promise. If we achieve it, fusion could be the most impactful technology of all — and it feels like we’re getting closer. 
 

To meet more experts and make key connections in electrical engineering and coil winding, join CWIEME Berlin. 


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Image courtesy of Transformers Magazine. 

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