Lead Scanning
Capture every interaction. Strengthen every relationship.
Lead scanning at CWIEME Berlin enables fast, accurate lead qualification through badge scanning. Capture detailed attendee data in seconds – turn conversations on the stand into measurable pipeline or clear follow-up strategy.
Data will include: Full contact information, job function, nature of business and purchasing authority. But this is not just about new contacts. It is about building a complete picture of everyone you meet, including existing customers.
Before CWIEME Berlin
1.
Get ready
Preparation defines performance. Set your team up to capture meaningful, actionable connections
2.
Ensure app access for your team
Download and log in ahead of time to avoid delays onsite. Align your team on approach and messaging.
3.
Give admin access to key team members
Ensure the right people can manage lead capture settings and export data efficiently.
During CWIEME Berlin
4.
Scan every badge
Whether it is a new contact or a long-standing customer, every interaction should be captured. Even if you already know them, scanning ensures:
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You know exactly who visited your stand
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Your wider team has visibility of the interaction
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Follow-up is consistent and not dependent on memory
5.
Add notes and context
Capture what matters:
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Project updates
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New requirements
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Next steps
This is especially important for existing customers, where conversations often move projects forward.
6.
Sync in real time
Your data updates instantly. If offline, it uploads once reconnected.
After CWIEME Berlin
7.
Close the loop
Momentum matters. Act quickly while conversations are still fresh.
8.
Export your leads
Access and download your full lead list easily from the platform.
9.
Distribute leads across your team
Share with sales, account managers, and marketing teams.
This ensures:
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Existing customers are followed up with context
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New opportunities are progressed quickly
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No interaction is lost or overlooked
10.
Use tailored follow-up
Reference your notes to make outreach relevant and personal. For existing customers, this is your opportunity to:
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Continue conversations started onsite
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Move projects forward
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Strengthen long-term relationships
Make your presence count
CWIEME Berlin is the global meeting place for transformer, motor and e-mobility innovators. Lead scanning ensures every interaction, whether new or familiar, contributes to your pipeline
